Content Refresh for AEO & SEO | AirOps

# Win Citations. Dominate Rankings. Stay Brand-Accurate.

Refresh old content and achieve results like Descript’s +35% signup growth.

What our customers are saying

“AirOps is unlike any other AI tool we’ve seen. We’ve been able to drop our agency and focus on the highest value initiatives  in weeks”

Nick Fairbain
VP Growth Marketing, Chime

“Our brand visibility score hit a high of 28% after we refreshed content. We saw a 56% increase in subscriptions in 30 days that corresponds to content engineered for agents.

George Bonaci
VP of Growth and Demand, Ramp

“With AirOps, we grew AI-attributed signups from 2% to over 10% in under a year with zero headcount growth. Just sharper workflows and faster loops.”

Josh Grant
VP of Growth, Webflow

Flip content decay into winning content with Content Refresh

Content Refresh takes existing content and updates it for both humans and agents. Pages stay technically optimized, brand-compliant, SERP-winning, and AI agent-ready, so teams can engineer content for this new world.

+33% LLM visibility
Descript increased LLM visibility by 33% in 60 days, with 5 of the 7 most-cited articles refreshed just weeks prior.

Always On-Brand
Lightspeed ensures consistent tone and compliance at scale with Brand Kits and expert-in-the loop

+30% Increased Visibility
Webflow saw 15-30% CTR lifts within days of refresh

The new world of organic search is here. It’s time to adapt.

We’ve entered the battle for AI’s attention.

Creating new content for old world SEO won’t win with agents. No scrolling through SERPs. No clicking to a webpage.

Brands need a new strategy for AEO (Answer Engine Optimization).

Otherwise agents won’t cite you.

Delight humans & agents.

Complete refreshes that cover every angle. Structure content that wins featured snippets, AI citations, and prime placement in answer engines—while still engaging real readers in the sea of AI slop.

Brand Alignment

Maintain tone, compliance, and consistency using Brand Kits and expert-in-the-loop editing.

AEO Ready

Improve visibility in answer engines, like AI Overviews and ChatGPT, by injecting structured data, FAQs, and unique insights.

SERP Optimized

Recover lost rankings and snippets by updating keywords, page structure, and competitive positioning.

Technical SEO

Optimize your site’s structure for search engine visibility.

Bring quality and velocity together.

From our research to your roadmap

AI search evolves fast. Our research team looks at what’s changing, what’s working and shares the reports you need to stay ahead.

UGC and community platforms influence

48% of AI search results.
Read the Report

Third-party content is responsible for

85% of brand awareness in commercial search.
Read the Report

Fresh content earns

70% more citations in AI search.
Read the Report

Visibility decreases

50% without refreshing content every 12 months or less.
Read the Report

Structured pages were surfaced

23% more across multiple, related-intent queries.
Read the Report

Earned citations increase

13% from pages with rich schema markup.
Read the Report

Brands mentioned and cited are

1.4x more likely to resurface in AI search results.
Read the Report

Stop decay in its tracks.

Great content dies twice. First when Google buries it, then when AI ignores it.

Engineer content that wins with Power Steps

Under the hood, three types of powerful steps refresh content to meet the requirements of human-led or agent-led search.

Detect and Prioritize

Live SERP crawl prioritizes leaking pages and lost snippets to schedules jobs automatically.

AI Refresh

Power steps rewrite copy, update internal links, and inject structured data in seconds.

Review and Publish

Your editor approves, then pushes directly to your CMS. Done.

Customer Stories

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+35% Share of Voice
Brainlabs built their own AI visibility program before recommending it to clients: prompt tracking, a content pipeline from client conversations, citation-driven distribution, and an automated refresh agent.

19% citation rate
After achieving great results in AI search, LegalZoom used AirOps to manage internal knowledge and avoid massive spend.